Essex Institute for
Independent School Enrollment Management

Challenging times demand creative solutions.  For more than 20 years The Essex Institute has expanded the concept of enrollment management, bringing together independent school admission professionals and colleagues to develop plans for strengthening enrollment and enhancing the overall promotion of their schools. The four-day, three-night program is unique for independent school enrollment managers in combining presentations with opportunites for collaborative conversation, problem solving, and strategic planning in a non-competitive, supportive environment. Schools are strongly encouraged to send teams, and groups work together to discuss issues of common concern. 

Comments from past Essex Participants

• “The round table discussions are extremely helpful and beneficial.  They really provide an opportunity to hear what the group as a whole thinks about particular topics.  The flow of Essex is excellent and we get an opportunity to address our individual topics."
• “The Essex format is wonderful.  The chance to use Essex as a retreat and to reinvigorate ourselves and relax is very important."
• "I love the open-ended format.  It is great to be able to go off on tangents as conversation flows."
• “The format encourages an in-depth exchange of ideas.  Essex reinforces collaboration, not competition."
• “I value the fact that the participants decide what is discussed.  Twenty years seems to have honed the format to perfection.”
• “Wonderful site.  What's not to like?"
  
  

             Day One

• Welcome and Essex Overview
• Review of the Admission Year

Day Two
• The Anatomy of Enrollment:  External and Internal Environments
• The Five Critical Essentials of any Effective Recruitment Plan
• Enrollment Strategies that Work (And those that Don't)
• Special Interest Groups--special interest groups will be constructed throughout the day to discuss each of the topics in greater detail.

Day Three
• Keeping the Lid on Discount Rates--New Financial Aid Strategies
• Rethinking What We Do: New Strategies for Changing Times
• Developing the Highly Effective Admission Team
• Special Interest Groups--Special interest groups will be formed throughout the day to discuss each of the topics in greater detail.

Day Four
• Developing the Highly Effective School-Wide Enrollment Team
• Constructing the Enrollment Plan

The 2010 Essex Institute begins at 3:00 p.m. on Monday, June 7 and concludes by noon on Thursday, June 10, 2010. Cost is an all-inclusive $1,525 per person - room, all meals, refreshments, receptions and materials. Rooms are based on double occupancy; singles are available at approximately an additional $60.00 per night. Discounts are available for teams of three or more from a single institution. Enrollment is limited, and spaces are reserved on a first-come basis.